My #1 Tip to Grow Your Pinterest + An Announcement

Ever since launching The Jojotastic School of Social Media, I’ve wanted to share even more of my tips here on the blog. I’m definitely one of those people who loves connecting others with resources to help them thrive! My goal with the classes is to help small businesses grow and connect with their core customers, even during these uncertain times. Because of that, I am sharing my #1 tip to grow your Pinterest today. I also have a big announcement about the classes, so be sure to keep reading!

Grow Your Pinterest Reach with This One Easy Change

In my class about Instagram and Pinterest for Small Business, I approach things from a holistic standpoint… that means I have a specific understanding of how product and social media go together. I’m unique because I blend my background in product design with 11+ years of social media experience. I can see how both sides work and how they can work together. Also, I’m a stylist and I take a lot of my own photos, so I ‘get’ each part of the business and what goes into a small business. I’ve hustled for over 11 years and fully understand what it takes to get your product out there. The tools that I’m sharing in The Jojotastic School of Social Media have helped me grow my business, gain new followers, and not feel overwhelmed. Every single thing I’m sharing in this class is something I’ve literally done!

And now for my first tip to help you grow your Pinterest reach: Make sure every single pinboard you share is totally complete. That means writing a long description with related keywords, a cover image, a topic, and a descriptive (aka searachable!) title for each board. This simple update will help more people find your content because you’ll be more likely to come up when they search for something! For example, if your board is about bedroom decor and the board includes that in the title and board description, your content is much more likely to show up when people search for that topic!

And now for my ‘big’ announcement… We decided to temporarily lower the price of each class! It’s been about 2 months since I launched the series… at the start of a pandemic. I completely understand that this timing has really impacted a small business’s ability to actually purchase the class. This is feedback I’ve received a lot since the launch and I want to be sensitive to it… and I also really just want to help more people! At the end of the day, it is more important to me to help as many small businesses as possible with this information.

For all of these reasons, I’ve made the decision to offer a lower price for the courses for a limited time! Here’s the new pricing:

101: Developing Your Brand’s Aesthetic is now listed at $95
201: Instagram and Pinterest for Small Business is now listed for $175

I’m going to continue to monitor the financial crisis and keep the pricing at this new rate for a while, evaluating as needed. Considering how much info and follow up support each class offers, I would say this is one heck of a deal! If you have any questions about my classes, the pricing, or anything else about The Jojotastic School of Social Media, feel free to email me directly or leave a comment on this post.

Behind The Blog

Joanna Hawley-McBride is a Pacific Northwest-based social media strategist, content creator, and former textile designer. Joanna is the founder and editor-in-chief of Jojotastic, a lifestyle blog focused on Joanna’s work-in-progress cabin, finding the best pair of underwear through #UnderwearThesis, and empowering women to explore nature — all in her signature unfiltered style. Her work has been featured in Domino, CNBC, and Eating Well.

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